AI Insights · Timothy · October 2022
Top 5 Social Apps on Android in Argentina: Q3 2022 Performance
In Q3 2022, TikTok, Instagram, NGL: ask me anything, Facebook Lite, and TikTok Lite - Save Data showed varied performance in Argentina. TikTok led in downloads and active users, while NGL: ask me anything saw notable growth in revenue.
During the third quarter of 2022, the top social apps on the Android platform in Argentina displayed diverse trends in downloads, revenue, and active users. Here’s a closer look at the performance of TikTok, Instagram, NGL: ask me anything, Facebook Lite, and TikTok Lite - Save Data.
TikTok experienced a steady increase in weekly active users, peaking at approximately 8.4M by the end of September. Weekly downloads saw fluctuations, reaching a high of 115K in early July before stabilizing around 80K by the end of the quarter. Revenue showed a similar pattern, with a peak of approximately $9.6K in early August and another peak at the end of September.
Instagram maintained a consistent number of weekly active users, averaging around 13.5M throughout the quarter, with a slight increase towards the end. Weekly downloads hovered between 77K and 97K, showing a gradual decline over the quarter. Revenue remained relatively low but saw a slight upward trend, reaching around $146 in the final week of September.
NGL: ask me anything demonstrated notable growth in revenue, climbing from approximately $2.1K in late June to around $3K by the end of the quarter. Weekly downloads fluctuated, starting strong at 158K in late June and stabilizing around 66K by the end of September. Active users peaked at nearly 236K in the last week of September, after a series of fluctuations throughout the quarter.
Facebook Lite showed steady weekly downloads, ranging from 58K to 86K, with a noticeable peak in late August. Active users followed a consistent pattern, averaging around 3.7M, with minor fluctuations throughout the quarter.
TikTok Lite - Save Data had a stable number of weekly active users, peaking at approximately 594K by the end of September. Weekly downloads showed a slight decline over the quarter, from 56K in late June to around 46K by the end of September.
These insights are powered by Sensor Tower, providing detailed analytics on app performance. For more in-depth insights, visit Sensor Tower.
